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Blogs & Viral Marketing

“Freedom of the press is guaranteed only to those who own one.” A. J. Liebling, Wayward Press, 1948 We traditionally think of marketing in two forms, the stuff you pay for (advertising) and the publicity you get for free (public relations). But now a new communication “tradition” has emerged, the concept of “viral” marketing, a […]

14Mar2010 | | 0 comments | Continued